Using data to drive the shift from growth at all costs to productive growth
Register and we will send you the recording soon after the session has ended.
July 27th, 2022 | 10 am (PT) | 1 pm (ET) / 6 pm (BST)
With the current climate, plus cuts to headcount and budget, you'll need to identify the most effective Go-To-Market activities, and cut everything else. You can't do that without great data.
Join our July Master Class to see how to remove subjectivity and put technology install, spend, and intent data at the heart of your decision-making around:
Which markets should you focus on?
Where should you allocate sales headcount?
How should you optimize territories?
Which partners should you align with?
Which accounts should you prioritize?
Which marketing channels should you invest in?
We hope you’ll join HG Insights' diverse panel of subject matter experts from business intelligence, sales, operations, and marketing for this timely master class.
Can’t attend live? No worries, register and we’ll get you a link to the recording + slides.
Master Class Speakers
Barry Magee, VP Transformation
Former Citrix Director of Business Intelligence and IBM Data Strategy leader, Barry has architected a series of incredibly efficient, data-driven GTM engines across the industry, will share his knowledge.
Balrit Singh, Sales Engineer
Prior to joining HG Insights, Balrit held roles in worldwide sales planning and operations at Pure Storage, Rubrik, Couchbase, and Aruba.
Ed Locher, EVP Marketing
Ed is a global B2B marketing executive who has led the digital transformation of several B2B SaaS companies ranging from $30M to over $1B in revenue.
Scott Smyth, EVP Global Sales
Both a co-founder and sales leader, Scott is a master of building high performing enterprise teams and has his finger on the pulse of the world's top global sales organizations.
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